By: Harish Singh Bisht | 2008-05-10 | Marketing Visha Consultants is an independent India based consultancy specializing in market research surveying. read more
By: Shkha Suman | 2008-07-01 | Investing Research services in India provide the foundation for developing effective marketing strategy and advertising campaigns. Our organization offers full service Market Research Company in India. We provide comprehensive Industrial & Business Research, Financial Research, Social Research and Analytics services to government organizations, NGOs, corporate houses and market research providers across the globe. read more
By: Martin Day | 2005-12-10 | Marketing Ever wondered why people do market research, does it really help a business? This article highlights why market research is important for any business. read more
By: Werite Articles | 2008-02-03 | Business After the immense popularity the internet has, literally many doors for various tasks that were traditionally used to be performed manually, have been opened. One of them is online marketing research. The benefits associated with online market research is the availability of huge amounts of information in a considerable much lesser time frame. Consumers can access the Internet any hour of any day and this makes the proposition for the online market research more viable. Companies can save considerable amounts of money because of a reduced need for a survey force. There are many benefits of the. read more
By: Cindy King | 2008-12-29 | Marketing International Market Research I have been answering a readers question about whether you can use one methodology for your international market research across a variety of different countries. And I believe this depends on: What you need to get out of your international market research. What type of market research you are using. Today lets look at three steps to help you bring this all together. Your Market Research Goals First, remember to clearly develop your international market research goals. Most businesses that carry out international market research want to... read more
By: Chris Hawkes | 2007-01-02 | Business Market research can be expensive, and it takes a fair amount of time and thought to do well, so why do it? The short answer is that management wants to make informed decisions and to ensure that they’re keeping their finger on the pulse of the guy who employs them – the customer. When pondering market research, generally companies are considering a decision that involves a significant investment, or that has a large potential for risk if they were to make the wrong decision. In some cases they’re trying make a million dollars on a new product, and in other cases they’re simply trying to hedge their bets to make sure that they protect the markets that they already have a stake in. Knowledge is Power! Market research is all about increasing your understanding of the market, of the customers’ motivations or their frustrations that may not have even reached the surface yet, but are a on a slow boil that could upset the applecart. Knowing something more than your competitor can be the difference between success and failure, and in many cases the customers are the ones that know best. Maybe your customers are especially pleased with your service offerings, and you could actually be selling your services for a significant price-premium over the competitor’s offerings? Customers might not be buying your product because they like it, but instead they might tolerate it simply because it provides some benefit to a need that hasn’t been well addressed by anyone’s product yet Maybe you’re not advertising in the right places, or the language that is used in your advertising leaves your customer more confused than motivated to purchase. Maybe some slight changes could yield great benefits for your company’s sales numbers? Maybe that product idea that your company has been kicking around for months is actually something that holds great potential, but your group is deadlocked over whether it should be pursued or not. Some customer feedback could help to break that tie. Market research is simply a more systematic approach to gathering customer feedback and ensuring that the feedback is as independent and unbiased as possible. In addition to the actual research findings, another common benefit is that research tends to focus the team on the needs and expectations of the customers. This is particularly beneficial because many people tend to believe that they are representative of a typical customer. The reality is that anyone employed in an industry tends to be much more knowledgeable, interested and sensitized to the topic than is a typical customer. Conducting market research seems to remind employees that everything that they do should be in service of that ‘typical customer’. When it comes to understanding what a typical customer values and why they value it, market research can be a great tool and is probably worth consideration as you ponder that next big decision. read more
By: Jim Turner | 2009-02-23 | Outsourcing Understanding the market is the key to running a successful business. Generating functional market intelligence through online market research is not as simple as it may initially seem. In-house market research may consume a lot of your time, effort and money, so it’s recommended that you let market research experts do this job for you in a short amount of time and without spending a fortune. However you must be careful in selecting the market research company to outsource to. read more
By: Nisha Mittal | 2009-07-03 | Business Carbon360° Hires Research Analyst From Citi Managed Futures New York - Monday July 6, 2009: Carbon360°, an Opalesque Media Group company, has appointed Daniel Golyanov to the position of research analyst. Golyanov joins the Carbon360° research team from his previous position at Citi Managed Futures as a Fund Associate. Golyanov holds a Bachelor of Business Administration (Finance) from Baruch College (New York). Carbon360° founder Brian Shapiro said: “Daniel’s research capabili read more
By: Donald Grenduer | 2008-11-04 | Marketing tips With more and more people clamoring to get in on the new online marketing gold rush, the demand for qualified free market research has skyrocketed. The fact, is that new trends in globalization have in fact brought with them new challenges along with new opportunities as well. read more
By: Eugenijus | 2010-03-03 | Internet Marketing Niche market research- niche market research guide. How to find your profitable niche market, what you need to know about niche marketing? But first of all you must to research your niche market. read more
By: James Robert | 2008-11-05 | Marketing Visha Consultants offers a range of services from identifying market research requirements, devising a suitable programme, through to project implementation and reporting findings. Visha Consultants has a range of services to deliver to the clients which includes market research, quantitative & qualitative research, market analysis and business plans. Our core motive is to give the best guidance to our worldwide prospect clients with our expertise. Visha Consultants specializes in providing workable strategy solutions and implementation assistance to global companies (Europe, South East ... read more
By: Dean Caporella | 2009-03-02 | Internet Marketing There are several important things to consider when trying to create an online marketing plan. The most important aspect of developing a marketing plan is online market research. Market research will help you to identify who your target group is and how you should approach them. It is true that there is a ton of information out there for you to gather and at times it can seem overwhelming. Online market research is extremely important, but at the same time, it is only one part of developing a successful marketing plan. It is easy to spend too much time sometimes on market research . read more
By: Ian Williamson | 2006-03-26 | Marketing As an entrepreneur, you need to understand your market before starting your business or before proposing a new product or service. Internet Market Research is an appropriate tool for such a task. Using this tool can help you carry out your market research read more
By: Marc Tillman | 2009-11-10 | Marketing tips There are many important distinctions between consumer market research and B2B market research studies. In general, a business-to-business market research survey conducted online is more difficult and expensive to complete then is a consumer research survey. This article describes some of the main reasons for these differences. read more
By: D Cobb | 2009-01-22 | Outsourcing For most businesses, large and small, potential customers are no longer restricted to specific geographical locations. Rapid advancements in IT and physical logistics has enabled businesses to target global markets and compete successfully with local players. So where does the need arise for market research services outsourcing? read more
By: S. Pearson | 2010-03-04 | Home Business Things does not always have to be like this. Getting out of the place you are in is now possible thanks to paid surveys. Paid surveys allows you to make some easy cash from the comfort of your own home. read more
By: James Robert | 2008-11-21 | Marketing Visha Consultants offers a range of services from identifying market research requirements, devising a suitable programme, through to project implementation and reporting findings. Visha Consultants has a range of services to deliver to the clients which includes market research, quantitative & qualitative research, market analysis and business plans. Our core motive is to give the best guidance to our worldwide prospect clients with our expertise. Our Industry Analysis provides an unbiased outlook and a reliable assessment of an industry and includes product and market forecasts, indust... read more
By: bobby james | 2008-08-05 | Marketing Visha Consultants is an independent India based consultancy specializing in market research surveying. It has extensive experience of implementing and managing quantitative and qualitative market research projects within various industries and industrial sectors. Visha Consultants offers a range of services from identifying market research requirements, devising a suitable programme, through to project implementation and reporting findings. Visha Consultants has a range of services to deliver to the clients which includes market research, quantitative & qualitative research, market analy. read more
By: Mark Waugh | 2009-03-02 | Business Market information is making known the prices of the different commodities in the market, the supply and the demand. Information about the markets can be obtained in several different varieties and formats. Market research is for discovering what people want, need, or believe. Many types of market research companies. Vc-india in one of them .vc-india deals with market research, survey, bpo &kpo, dataprocessing and other services .Vc-india is best market research company in the market. Vc-india deals to see his customer’s requirement that what client wants and what the demand of his client is. . read more
By: Valuenotes Outsourcing Practice | 2009-01-27 | Press releases The recent buyer survey of market research agencies from various international markets released by ValueNotes finds close to two-thirds of the research agencies are already offshoring to companies in India, Eastern Europe and Latin America. read more