|
|
|
|
Sponsored Links
|
|
|
|
|
|
|
|
|
|
Collapse All
|
|
|
|
|
Article Name
|
|
Author
|
|
Category
|
|
Article Date
|
|
|
|
|
|
1 |
|
|
|
Sam Miller |
|
Business/Management |
|
2007-12-18 |
|
View Detail
|
|
|
|
|
|
Sales Metrics or Sales Balanced Scorecard is just another one of those words that does not need to be explained to anyone in the Business world, for them, it can be as simple as saying the word 'chair'. But, for the layman, or the untrained ear, the term SALES METRICS may not make much sense at all. Sure, a basic definition can be made just by defining Sales and Metrics separately, but does it go any deeper than that? Mostly yes, but most of the time Sales Metrics is just what its name means. It is a way by which the Sales performance of a company or organization is measured. Sales Metrics is otherwise known as business metrics. It is defined as a measurement of any type that is used to determine the progress of some components of an organization or company. Most of time, these 'components' are often in measurable form. By 'measurable' it means that it can be quantified or is in the form of numbers. Business or Sales Metrics are used in a discipline called Business Intelligence which is the monitoring of how a business is performing. Perhaps the most important feature of Sales Metrics is the fact that it provides an illustrated look into how a company is doing. This is done because the data collected can easily be translated into charts and graphs that give a viewer a quick and in depth look into how a company has fared without digging into months and years worth of data. Examples of Sales Metrics include: Employee and Customer turnover rates - this type of gauge is helpful if the company relates it success to the number of clients it has catered to or to the number of employees that have stayed on with company because they have found working for such company favorable. Most companies who go by such metrics as customer turnovers include: retail stores, restaurants and other customer oriented institutions. Companies that gauge their success on the rate of employee turnovers are those companies that tend to pride themselves on employee satisfaction. Another example of sales metrics is revenue. Revenue is probably one of the most common values to measure a company's success by. It follows that the rate of a company's revenue is directly proportional to the success of the company: the bigger the revenue, the happier a company is. Other examples include: the rate of ROI (return of investment) and the EBITDA or the Earnings before interest, taxes, depreciation and authorization. The data provided by sales metrics are important to a company because it gives the company a look into how they are doing and what their standing is. It can be a gauge of the company's effectiveness and also to see how it has improved over a period of time. These gauges are also important when the company is looking at which areas they can improve their performance. It can also indicate how a company can maintain their level of performance, especially if they are already doing well.
|
|
|
2 |
|
|
|
Warren Strokes |
|
Computer/Software |
|
2007-09-20 |
|
View Detail
|
|
|
|
|
|
A good sales report helps you be effect The key to keeping a sales team running efficiently is to make sure everyone stays on the same page. One of the ways a sales manager can make this happen is to get and review of a daily sales report. A daily sales report should contain the information needed to track and monitor the status of every opportunity. Unfortunately, it can take a lot of time to prepare such a sales report, but many companies are solving this problem by getting software that generates a sales report automatically. Prophet provides a complete sales report You can get a daily sales report from the Prophet system with just a click. This sales/sales-report.aspx>sales report generating software is designed to be used with Outlook and is therefore easy to set up. Since it is basically an extension of the Outlook system no special training is required and the system can start providing a daily sales report immediately. This sales report will contain the information every member of the sales team needs to track each opportunity. The sales report can be sorted according to product, sales representative, or customer. The sales report will also make an assessment of where every opportunity stands in the pipeline and can even project likely closing dates. Of course the sales report should be immediately available to everyone who needs it and Prophet makes sure that happens. A top notch sales report should also be focused so that everyone gets the exact information they need, and again the Prophet system fills this need. This top rated Avidian software provides will give you a sales report that is complete and helps you build the best relationship with your customers. Tasking is easy with this sales report because it provides information about every step in the sales process. With this outstanding sales report there are never any tasks left undone. Types of sales reports The daily sales report is not the only one that a company needs however. Any type of sales report is available with the Prophet system and there are over 30 reports built into the system that are automatically generated. Any sales report can be easily customized to fit the company reporting requirements. Then a sales report can be used to forecast future sales trends and revenues since each sales report will contain the information needed by company executives to make such predictions. No factor is overlooked in a sales report that is made using this software. If you want to take a look at the Avidian line of products, including the sales report features, go to the website at Avidian.com. There you will see how this software can be tailored to fit the needs of your company when it comes to a sales report and many other helpful sales force needs. You’ll find that the production of an excellent sales report is only one of the programs that can help your company. That’s why Avidian has received numerous awards for its software and its sales report features. Being able to produce a quality sales report has helped get Prophet named the Best Outlook-Based CRM solution. The sales report features have also been a factor in getting the software the prestigious four star rating from the highly regarded PC World magazine. Get everything you want from a Prophet sales report A sales report produced by the Prophet software gives you everything you need in a sales report. No stone is left unturned with a Prophet sales report and you’ll see your closings increase due to having the right sales report. A Prophet sales report uses all of the tools a sales manager needs to keep the opportunities up to date and the sales representatives or account reps functioning at peak efficiency. A top sales report keeps everyone on a sales team moving in the right direction. Do you want to know about the revenues produced by your sales, and then check a Prophet sales report? How about the source of sales leads, you’ll find it in a Prophet sales report. In other words, everything is covered by a Prophet software generated sales report. Avidian offers the best business software No other software on the market will give you a better sales report than that produced by Prophet Software. Every sales report is designed and produced to help you close sales and increase the bottom line for your company. Every sales report is complete and focused and every sales report is easily accessible. You can get a sales report using another system, but no other sales report system gives you more flexibility or will better meet your company’s needs. A Prophet sales report can give you the edge you need in today’s highly competitive market place. While other businesses are still manually preparing a sales report and wasting time and money you can get an automatically prepared sales report with the click of a mouse. With the Prophet software you’ll find more that just the excellent sales report system. In addition to getting an excellent sales report you’ll also find the best contact management system on the market. Getting the best sales report available will be enhanced by all of the other features of the Prophet software. In addition to the sales report you’ll get other helpful aids to sales force automation. A good daily sales report along with the other features of the Prophet software keeps your sales representatives in the field following up leads instead of sitting at a desk trying to get a sales report done. You can take you company to a higher level with Prophet Software. sales/sales-report.aspx>Sales Report Contact: Warren Strokes peterson2020@gmail.com
|
|
|
3 |
|
|
|
Jose Vanegas |
|
Business/Sales |
|
2007-11-15 |
|
View Detail
|
|
|
|
|
|
Tracking sales leads is an important component of a successful business. A key element to any sales operation is to obtain as many sales leads as possible. However, once you have the sales leads they must be constantly monitored and worked to close the sales. This can be difficult with even a small sales force if there is not a set procedure to monitor and track sales leads. Many companies are turning to sophisticated software programs to assist them in tracking sales leads. There are many types of software on the market that can assist in keeping up with sales leads, but some of it can be very expensive and provide a lot of tools that most companies never use. The Prophet system offered by Avidian is the best of the software for monitoring sales leads. The most important component of any sales leads software is the contact management program. The best such program on the market is contained within the Prophet system for Outlook developed and offered by Avidian. This system provides all of the tools necessary to monitor sales leads without the expense and installation problems. Since this sales leads tracking system is designed to be used with existing Outlook programs it is easy to set up and very simple to use. No special training is required for a sales team to use the Prophet system to monitor sales leads. Instant information is available with the Prophet contact management program. With the contact management tools provided in the Prophet system a busy dales manager can instantly access information about the sales leads being developed by members of the sales force. This information includes not just the names of the indivi9duals or companies, but back-up information such as copies of correspondences and contracts related to the sales leads. All appointments involving these dales leads can be tracked so none will be missed and new ones can be easily made. The system also allows automated e-mails to be sent to sales leads so that constant contact is maintained. Every member of the sales team is kept up to date with all of the necessary information about sales leads. No tasks are left out with the Prophet system. The name of the game with sales leads is to close as many of them as possible. This requires a step by step process to ensure that each the necessary tasks are performed on all sales leads. The Avidian software provides this step by step process so every one on the sales team can instantly find out what tasks have been performed, what tasks are yet to be done, and what tasks need to be scheduled. This keeps every member of the dales force on the same page when it comes to taking the steps to close sales leads. Reports are generated automatically by the Prophet sales leads software. In order to successfully manage sales leads the sales manager should have access to daily reports. These are generated automatically by the Prophet system and so the sales manager will always know where each of the sales leads stands. These sales leads reports can be sorted by many categories including company name, product, and sales representative. The reports will show where each of the sales leads stands, the likelihood of closing the deal, and even the likely closing dates. With this information at their fingertips a sales manager can quickly make any adjustments that are necessary to the work being done on sales leads. Everyone is kept up to date with this unique system. In order for a company to function at peak efficiency everyone must be kept informed of how the sales leads are being managed. This would include information on which sales leads have been closed and what the revenue streams look like. The Prophet system has 30 built in reports to keep everyone up to date on sales leads and other pertinent information about opportunities. Reports about sales leads can easily be customized with the prophet software. With this efficient monitoring and tracking of sales leads the company executives can see the trends and make accurate forecasts of future revenues. No other software on the market provides more information about sales leads. Avidian has produced an award winning product. If you go to the Avidian website at Avidian.com you’ll see that the company has set the standard for the industry in sales leads tracking software. Its sales leads monitoring program in the Prophet system has led to a four star rating by the prestigious PC World magazine. The excellent sales leads tracking system has also helped Prophet be named the Best Outlook-Based CRM solution. The development of its high quality software, including the sales leads features has also led Avidian to receive the Seattle Mayor’s Small Business Award. Very few companies that produce sales leads programs have received this many accolades. Every company can get benefits by using Avidian products. Whether you’re with a small company or a large one you could probably use help keeping up with sales leads. All sales leads are important and it is eve more important to close as many of them as possible. The Avidian Prophet software system makes it possible for any company to use its sales leads software. You’ll find that it if you visit the website at Avidian.com you can find a sales leads product that is tailored to fit your size company. You’ll also find that software for monitoring sales leads is affordable. If you’re in a highly competitive market environment where all sales leads are precious, the Prophet system can give you a competitive edge. Take your sales force to the next level with Avidian software. You can spend a lot of money on sales leads software from other companies, but you won’t get software better at managing sales leads than that produced by Avidian. Your sales force will function like a well oiled machine with the Prophet sales leads tracking software. No opportunities will be lost through neglect with this outstanding sales leads management system. Sales representatives will close more sales and there will be more satisfied customers than ever when this sales leads program is in play. You can use this sales leads system to take your company to the next level. Check out the Avidian sales leads software now. You owe it to yourself to check out the sales leads tracking products available from Avidian. The company will help you choose the sales leads program that is best for you and excellent customer service will keep you up to date on improvements in sales leads monitoring programs. Turn your sales leads into profits with Avidian. About Avidian Technologies: Avidian Technologies is a software company specializing in creating software solutions for users of Outlook and Exchange. Prophet, developed by Avidian Technologies on the .NET platform, is the leading contact management and sales CRM software built in Outlook. The company is headquartered in Redmond, Washington. For more information, please visit http://www.avidian.com or call 1-800-860-5534.
|
|
|
4 |
|
|
|
Jose Vanegas |
|
Business/Sales |
|
2007-11-16 |
|
View Detail
|
|
|
|
|
|
Intro Sales remain a woefully misunderstood profession. As far as the general public goes, a salesman who has tremendous skills can be somewhat of a nuisance. After all, a good salesman will probably try to sell them something when they don’t want to be bothered! Of course, the general public deals with salesmen everyday and many of the items in their home that are absolutely essential for their day to day functioning come directly from a sales professional. Sadly, sales professionals of this sort just don’t get their due. Sales Management is the driving force behind salesmen. Now, it is not just the salesman who does not get his just due, but also the sales management professionals who oversea sales operations to make sure everything runs properly. While it might seem that the well dressed salesman who congregate in an electronics shop appear to be performing their job in a random fashion. The reason that the randomness (walking around apparently without direct supervision) maintains and effectiveness is that it is neither random nor without supervision. A sales management professional has organized and orchestrated the sale force properly so it can function effectively. That is sales management at its best. Sales Management derives from organizational skills Ultimately, sales management is highly reliant upon the organization skills of the entity that is undertaking the sales venture. That is to say, sales management is exactly what the name sales management would imply: it is the ability to oversee and properly orchestrate a business that relies on sales its primary function and revenue generator. When the ability to properly manage a sales related business is compromised due to disorganization, the destabilization of the company may be imminent. Proper sales management can never be stressed enough. Telemarketing without proper sales management is organized chaos If a telemarketing center is contracted to sell newspaper subscriptions, the sales management of such a venture is quite a bit more than simply pulling out the White Pages telephone directory and calling random names. Then, at the end of the day, having the employees toss the White Pages directory over their shoulders and head home. At 9am the next day, the process repeats as the employees pick the directory off the floor and start dialing up random numbers once again. Clearly, this is not the best example of proper sales management that will propel a telemarketing company to the forefront of profitability and expansion. Actually, it would be the proper sales management method of bankrupting a competitor if they could be convinced to follow this model! Telemarketing with proper sales management is a successful venture When proper sales management is employed, a telemarketing call center can effectively function. With proper sales management in place, a database of potential leads will be maintained. The list will contain names, phone number, addresses, etc and the names on the list will be credible leads. That is, proper sales management will eliminate from the database the names of any individuals who have no intention to purchase, but will tie up a salesman for seemingly no purpose; proper sales management will eliminate any names from the list who are on the federal “Do Not Call List”; proper sales management will make sure that the same names are not called repeatedly or too frequently; proper sales management will prevent poor organization from undermining the sales force’s and the company’s ability to generate income. Proper sales management derives from organizational software and aids Attempting to institute any type of sales management plan without using proper business or office aids will simply undermine any serious attempt at decent sales management. To try and organize a call list by instituting the rather useless sales management policy of scrawling the names of potential leads in a loose leaf notebook would be fairly silly. It is also not an unknown concept. Many businesses still employ the ‘old school’ method of logging sales management information on paper and they do this to the detriment of their business. Poor sales management conventions are simply self-defeating. For sales management to be effective, a comprehensive sales management software system needs to be installed. Avidian provides excellent sales management solutions Avidian has been a leading producer of sales management software and there is good reason for this: the sales management tools that Avidian have produced have provided many companies with the sales management software support that makes proper sales management possible. Again, without a proper software of technical infrastructure to provide a backbone to a company’s sales management needs, then the ability to institute proper sales management duties will be highly compromised. Prophet is the top of the line sales management software on the market Avidian’s top sales management aid is the Outlook program Prophet. Prophet’s ability to organize sales management needs is highly effective and innovative, which are two traits that can jump-start any sales management venture. So what sales management aids does Prophet offer? Comprehensive sales management tools such as tracking sales and trends; proper contact management which is, of course, a major part of properly functioning sales management; and sales management reporting tools. Each of these three items by themselves is crucial to the proper sales management functioning of a company. When all three of these sales management items are combined, a company’s ability to perform quality sales management increases exponentially. The sales management ball is ultimately in the court of the decision makers To those who look at sales management with an uneducated eye, the importance of sales management software may be undervalued. To those who understand the benefits of sales management software, however, there is the potential risk of overvaluing sales management software’s contributions and this is equally dangerous. Avidian’s software, while highly prized, is only as good as the sales management skills of those running a sales related company. That is to say, if the sales management decisions and policies of the people running a sales firm are weak, not sales management software can change a company’s self destructive course. What decent sales management tools can do, however, is eliminate the common minor problems that plague a company and drag its productivity down. About Avidian Technologies: Avidian Technologies is a software company specializing in creating software solutions for users of Outlook and Exchange. Prophet, developed by Avidian Technologies on the .NET platform, is the leading contact management and sales CRM software built in Outlook. The company is headquartered in Redmond, Washington. For more information, please visit http://www.avidian.com or call 1-800-860-5534.
|
|
|
5 |
|
|
|
Jose Vanegas |
|
Business/Sales |
|
2007-11-15 |
|
View Detail
|
|
|
|
|
|
Intro If you’re in sales and have never had to think about the sales cycle, you’re not alone. Many sales professionals land in the sales arena almost by mistake. It’s as if one morning they awaken and discover that they have to sell a product or service for a living. Because they must get “up to speed” on the sales world so rapidly, they give little thought to the process known as the “sales cycle”. However, that sales cycle could help them not only become better sales persons; the sales cycle could also help them greatly increase their weekly take-home pay. Truly, the sales cycle is a mystery worth solving! A Sales Cycle Primer There’s nothing too peculiar about the sales cycle, though. For instance, let’s consider the fictional sales cycle of a retailer of CDs, DVDs, and electronics equipment. First, the seller must obtain the CDs from another company; then, he or she must find buyers for those CDs; finally, when the cash register rings, the sales cycle has ended. Procurement basically leads to a sale – and the sales cycle is as simple as that. Of course, all sales cycles are not that uncomplicated; your organization’s sales cycle may be quite complex, in fact. However, all sales cycles follow a fairly standard format. Why Knowing about Sales Cycles is Good Business So why should you understand your own company’s sales cycle? After all, if you’ve been successful thus far without even thinking about the sales cycle, why bother? This is the reason many business people eschew finding out more about their own business’s sales cycle; however, their reasoning for not understanding the sales cycle is flawed. If you are earning a good income in spite of not understanding or knowing your own sales cycle, imagine how much you could be bringing in if you were up-to-date on your sales cycle! In fact, knowing about your sales cycle could be the difference between having a so-so year and a stellar 12 months! How to Find Out More about Your Sales Cycle There are many methods to uncover the intricacies of your corporation’s sales cycle, some significantly more time-consuming than others. For instance, you could hire a consultant to assist you in developing a sales cycle model for your operation. Or you could spend countless hours evaluating facts and figures culled from a variety a sources in order to pinpoint your sales cycle. (And good luck finding all the sales cycle data; it’s probably in a number of different programs or buried in manila folders.) Obviously, those techniques may not be applicable or lucrative for your on-the-go, no-time-to-waste enterprise. Instead, why not choose a sales management software program to help you develop a better understanding of your sales cycle? About Sales Management Software Programs A sales management software program, such as the popular and highly touted Prophet (available at Avidian.com), is a quick and relatively inexpensive way for you to determine how your sales cycle works. Through tables and reports, you’ll be able to figure out the best possible sales cycle scenarios and trend analyses for your company. The trick is to find a software program that is easy to learn and operate as well as geared toward helping you in your quest for a more lucrative sales cycle, and Prophet definitely fits the bill. Prophet runs “on top” of your MS Outlook program; that makes it highly user-friendly. And it will not only assist you in uncovering the ins and outs of your sales cycle; it will also help you perform that sales cycle at optimum levels. It’s almost like hiring another employee who has innate knowledge of sales cycles... without having to pay the salary or the benefits! Getting Your Colleagues’ Buy-In If you’re ready to investigate your sales cycle and take your selling approaches to unheard-of levels, the next step you need to take is “selling” your co-workers on the profitability of understanding your company’s sales cycle. Doing this is actually easier than you might think, but only if you make it crystal clear to all your sales staff that by delving into your sales cycle and streamlining the sales cycle process, everyone will profit. Suddenly, your sales professionals will be “on board”, because you will have spoken to their wallets. It’s one of the oldest sales tricks in the book (aka, selling to the prospect’s bank account), but it definitely works wonders. After You’ve Unraveled the Mystery of Your Sales Cycle Once you’ve determined what your company’s sales cycle looks like, you can begin to improve your selling. Slowly, you’ll be able to eliminate areas of wasted time or opportunities, and you’ll start to tighten the sales cycle process. This means if a sales cycle now takes you two weeks, it might only take you eight days after you evaluate your sales cycle and remove any “waste.” As you start to pare down any extraneous elements of your previous sales cycle, you’ll be able to formulate a new sales cycle that will be much more successful than was your prior one. Are You Ready to “Prophet”? If you have the desire to uncover your sales cycle, why not start today? Check out Avidian.com and find out more about the Prophet software management program that can assist you as you begin to define your business’s sales cycle. At the Avidian website, you’ll find many helpful items, including other ways to use the software to help eliminate the “fluff” from your current sales cycle. You’ll also read testimonies from sales professionals like yourself who were blown away by how profitable their companies became after their sales cycle was “trimmed” of the “fat” with the help of Prophet. Even if you’re not 100% convinced that your sales cycle needs any alterations, we encourage you to log on to Avidian.com during your next coffee break or lunch hour. After all, you have nothing to lose; why not find out how you can increase your sales acumen and ability by “tweaking” your sales cycle? Visit Avidian today! About Avidian Technologies: Avidian Technologies is a software company specializing in creating software solutions for users of Outlook and Exchange. Prophet, developed by Avidian Technologies on the .NET platform, is the leading contact management and sales CRM software built in Outlook. The company is headquartered in Redmond, Washington. For more information, please visit http://www.avidian.com or call 1-800-860-5534.
|
|
|
6 |
|
|
|
Jose Vanegas |
|
Business/Sales |
|
2007-11-19 |
|
View Detail
|
|
|
|
|
|
Intro If you want to make sure that you’re the best sales manager you can possibly be, why not check out these helpful sales manager hints below? By employing some of these sales manager tactics, you’ll soon be able to motivate and direct your team better than ever before. Sales Manager Strategy #1: Learn as much as you can To become the best sales manager you can, you really need to stay up to date on sales topics and trends. This means you must read books and articles on the topic of sales, even when you’re not on the job as a sales manager. Keeping yourself informed should always be in the back of your mind, so the next time a brochure for a sales manager training comes across your desk, don’t put it in the “circular file.” Instead, look it over. You just might benefit from attending this kind of sales manager seminar. Sales Manager Strategy #2: Get a sales manager mentor One of the greatest ways you can improve as a sales manager is to learn from someone who is already a successful sales manager. If you don’t currently know someone who fits this bill, ask around at your local Chamber of Commerce. They might be able to hook you up with a professional sales manager who can assist you in becoming a terrific sales manager. And who knows? You may just become such a sought-after sales manager that someone asks you to mentor them! Sales Manager Strategy #3: Give your employees the tools for success It’s tough for sales staff to perform at their highest levels if they haven’t been given the tools necessary to succeed. One of the best items you can offer your employees as their sales manager is a sales management software program. There are some terrific ones on the market, such as Prophet, a program that works with your current MS Outlook system. (You can find out more about Prophet at Avidian.com.) By enabling your colleagues to become lucrative sellers of your products or services, you’ll be doing them a huge service as their sales manager. Sales Manager Strategy #4: Provide consistent, measurable feedback It can be very tough to offer feedback as a sales manager, because you’ll sometimes be seen as the sales manager “bad guy” (or gal). However, every sales manager must be willing to sit down with his or her employees to provide ideas and suggestions. If you’ve been avoiding this task, it’s time to start. After you institute regular feedback sessions, they’ll become much easier for you. Just remember to focus these sales manager/sales staff pow-wows on measurable data and leave emotions at the door for maximum benefit. Sales Manager Strategy #5: Be a hands-on sales manager Don’t sequester yourself in your office. Instead, be out and about. Show your sales team that you’re not just the sales manager; you’re also a sales person just like they. If you’re afraid to make cold calls, don’t let them know it; go ahead and fight past any of your personal fears. If you do this, you’ll be showing everyone that you’re willing to jump in the fray, and they’ll respect you more as their sales manager and leader. Sales Manager Strategy #6: Reward your employees When was the last time you rewarded your top-notch sales members? Was it today? Was it last week? Or would you have to look through your Palm Pilot to estimate when you last gave your team some “kudos”? As a sales manager, you should be giving your employees constant positive feedback in the form of rewards. And you don’t have to break the bank to do this, either. Offer top performers the option of coming in an hour late or leaving an hour early; pay for a team luncheon of pizza and soda when your department scores a huge account; or offer small trinkets as tokens of your appreciation as their proud sales manager. Just make sure that they realize their sales manager is watching and he or she appreciates what they do. Sales Manager Strategy #7: Try not to keep sales manager secrets from your staff As a sales manager, you’ll probably learn some things (maybe from your sales manager) that your staff doesn’t need to know. In fact, your bosses may tell you specifically not to pass information down to your team. However, it’s important as a sales manager that you understand when to let your colleagues know that there’s something afoot. Again, this can be a very tricky spot to be in... but that’s why you were given the sales manager position! You’re up for it; just be cautious and maintain confidentiality where required. Sales Manager Strategy #8: Don’t blame your team for negative outcomes If your sales were down last month, you probably wanted to blame your lackluster sales staff for the low figures. However, as a good sales manager, you have to realize that the buck actually stops with you. This means that if your team didn’t perform well, you have to take responsibility for any failure on their part. Is this difficult for a sales manager to accept? Absolutely. But if you stop blaming others, you’ll be in a much more powerful position because you’ll begin to take action when you see things starting to head south. Sales Manager Strategy #9: Learn from your team A great sales manager is a coach who listens to his or her players. When was the last time you asked for one of your employees’ advice? Chances are, if you’re like most sales managers, you’ve simply made decisions on your own. Instead of continuing on this dictatorial path, allow your people to help in some of the managing of your department. Give them a voice, and you’ll actually be strengthening your position as a sales manager. Sales Manager Strategy #10: Have an open-door policy If you want to be known as the “best” sales manager your employees ever had, you’ll need to implement an “open door” sales manager policy. This means that your staff can come to you with questions or concerns any time. Formerly, a sales manager was not encouraged to have such open dialogue with team members, but times have changed. If you want to be known as a 21st century sales manager and leader, you need to start welcoming your colleagues, even if you’re busy. That’s what separates a so-so sales manager from a phenomenal sales manager. About Avidian Technologies: Avidian Technologies is a software company specializing in creating software solutions for users of Outlook and Exchange. Prophet, developed by Avidian Technologies on the .NET platform, is the leading contact management and sales CRM software built in Outlook. The company is headquartered in Redmond, Washington. For more information, please visit http://www.avidian.com or call 1-800-860-5534.
|
|
|
7 |
|
|
|
Warren Strokes |
|
Computer/Software |
|
2007-09-18 |
|
View Detail
|
|
|
|
|
|
An introduction to the concept of software sales. Wouldn’t it be nice to know how to use Microsoft Outlook to maximize software sales capacity? Or, better yet, wouldn’t it be great to have a way to keep track of sales through the use of Outlook and a software sales program combined? In some companies, both small and large, management has a hard time keeping track of sales. Therefore, it was only a matter of time before a company would create sales tracking and introduce it with the use of a software sales program! Avidian offers a great software sale on Prophet software. Want the answer to this question? Well we are about to give you this information, because someone actually has thought of such an idea. There is a software sales program that can be used with Microsoft Outlook. The software sales product is called the Prophet and can be found at Avidian.com. Avidian has won numerous awards, including the Mayor’s Award for the Small Business Association in Seattle, WA. Sales management will especially find this software important to know about as it helps you keep track of sales. Prophet makes interoffice communication simple and effective. The software sale program developer points out that sale.aspx target=_blank>Software Salesmanagement and software sale personnel can communicate easier using the Prophet to contact each other. In addition, computer technicians and others in a software sales company will be interested to know about this software sale. For instance, sometimes it is the computer technician who finds a software sale. With the use of the Prophet, such software sales and sales in general can be communicated between as well as within company departments. Also, the company can manage software sales opportunities in Outlook. Most importantly, management can track software sales and make other software sales related notes in Outlook. How each software sales person performs can be tracked using this program. Tracking software sales is important for both the salesperson as well as management. Using software to track sales of anything can be done with the use of Prophet. Prophet software can make follow-ups easy and quick. The software sales program - Prophet, also notes that it makes it easier to share software sales information in Microsoft Outlook, including notes between managers and sales personnel, managers with each other, and managers with other companies. Automatic follow-ups are also possible along with software sales reports in Outlook using Prophet. Other contact manager is available but does not reach the caliber of Prophet software. By comparison to other software such as ACT or Goldmine Software for contact management, Prophet is easier to use for contact management in Outlook, easier than Goldmine Software, and more flexible than ACT software. Furthermore, sales management is in Outlook as well as the ability to share sales information. By purchasing Prophet, a company can do better than any of these mentioned. Prophet offers easy and simple contact management along with effortless reporting. There are three key areas that the Prophet software sales software promotional website wants the reader to know. The first area is the easy contact management mentioned in the paragraph above. Simple sales management is their second selling point, which they demonstrate equally well. Finally, painless sharing and reporting make this software sale purchase decision seem obvious. Any large or small company should be able to do the functions that the Prophet software sale demonstrates. Prophet can enable you to better sell your product and lead to an increase in profit. Like any sales, software sales programs are all about profit. No matter what you are selling, the bottom line is what’s left at the end of the day. Avidian made this product to track all kinds of sales with the intention of getting the customers to buy their product. Clever advertising is a great way to sell a product. But Prophet’s software sales program will help you manage the entire sales process.
|
|
|
8 |
|
|
|
Mandy Chagger |
|
Writing Speaking/Writing Speaking |
|
2007-06-26 |
|
View Detail
|
|
|
|
|
|
When it comes to sales presentations, a company will want to make an excellent impression. Corporate hospitality is of the utmost importance when it comes to sales presentations. In fact, excellent corporate hospitality is vital for all kinds of hosted events, whether the events are sales presentations or the company is hosting annual general meetings, awards ceremonies, conferences, conventions, exhibitions, meetings, PR events, product launches, seminars, team building events, and training courses for employees. The image a corporation has and the impression the corporation makes are directly reflected in how an event is presented. An event and its rate of successfulness are determined by the selection of venue, the entertainment provided (if any), the menu selection, and the schedule of events. When it comes to corporate hospitality and sales presentations, there is much to consider: a corporation depends on sales presentations to run smoothly in order to secure future sales, as well as to secure the attendance at future sales presentations. To secure the latter mentioned issues, the corporation must arrange and execute a well-planned event. A corporation wants to convey that they are a caring organisation and that they are a insightful organisation: such an image is defined by corporate hospitality and it will cause those in attendance at a sales presentation to have more confidence in whatever product or service is being presented. In order to present a caring and insightful, professional image, the corporation will have to be prepared to address every possibility during the process of planning the sales presentation – if a single detail is overlooked it can cause the sales presentation to fail in terms of success. Rather than worry whether or not every aspect of the sales presentation is covered, a corporation often wisely chooses to take on a qualified professional to plan, arrange, and execute sales presentations. Many corporations decide to leave their sales presentation planning to a qualified, capable event organiser and planner: one that understands the importance of corporate hospitality. Every hosted event must be managed to the very last detail and rather than being burdened with the chore of planning an event, corporations allow an knowledgable organiser to prepare annual general meetings, awards ceremonies, conferences, conventions, exhibitions, meetings, PR events, product launches, sales presentations, seminars, team building events, and training courses because the event organiser will always keep the corporate image in mind. Event planners and organisers understand that the selection of the appropriate venue for sales presentations must be absolutely flawless. Not only does the location of the venue have to be convenient for all that attend the event, but also, the general services offered by the venue must be superlative. The venue of choice leaves an enduring and lasting impression on those that attend the sales presentation and are a direct reflection of the corporation's hospitality. Those that attend sales presentations will remember the atmosphere of the chosen venue, the services offered at the location, and will immediately associate their memories with the sales presentations and the products/services under assessment. Since the selection of venue is so critical to a successful event, corporations often depend on an event organiser: event organisers are familiar with various venues, services and fees and can help a corporation secure the best location for any event. An organiser and event planner will assist in choosing a venue where the reception staff is friendly and amiable, where there is plenty of parking for those hosting the event and those that attend, and will ensure that the venue chosen offers the most comfortable atmosphere for a sales presentation. A single overlooked detail can destroy the success of sales presentations – an event organiser can prevent disaster from happening by managing every detail of sales presentations from beginning to end. Event organisers will take into consideration the types of menus offered at a venue, the accessibility of the venue, the security of the venue, and will also ensure that no problems arise during the sales presentation. Event organisers also investigate the technical aspects of a venue to make sure that there are no issues with equipment set up and use during a sales presentation – a review of technical data sheets allows for the event organiser to examine how many electrical outlets are available and whether or not moving equipment in and out of the location will be difficult. Event organisers make sales presentations successful by providing invited guests with detailed maps that give the individuals clear, concise directions to the venue. Event organisers also take into consideration different forms of transportation and provide guests with information pertaining to public transportation. In addition, professional event organisers will carefully review the menu offered at a venue: the planner will make certain that the portions of a meal are reasonable and special menus are available for those with particular dietary needs. No detail is left untended to by a professional event organiser.
|
|
|
9 |
|
|
|
Kumari Meena |
|
Business/Marketing |
|
2008-05-05 |
|
View Detail
|
|
|
|
|
|
Without an effective sales marketing strategy, most businesses would fail within a very short period of time. By simply putting a product or service on the market without the proper research and planning, the chances of finding success are almost nonexistent. While there are isolated cases of success with very little sales marketing preparation and practice, any business that wants to be successful understands the importance of sales marketing. Even products that have already undergone an initial sales marketing effort can begin to see improvement with the consistent introduction of new sales marketing ideas and techniques. One of the most common ways a business can begin looking at how to come up with effective sales marketing strategy is to look at the words that make up sales marketing separately- marketing and sales. By taking these two words and then proceeding to produce itemized lists that indicate areas that need improvement can make a manageable foundation on which to build new sales marketing strategies. Begin with the market that a product or service is geared towards and reassess the information that is currently known about that particular market. It might be necessary to hire independent research firms in order to learn more about a target market in order to get new information for new sales marketing ideas. Make a point to note what products or services are being purchased and how effective the current sales marketing plan is working for those products. Those ideas might be applicable to other areas that aren’t as successful. For the products that are already producing reasonable or exceptional sales, consider what can be done to sell even more of these items to existing and new customers. Consider markets aside from retail that may not have been previously looked at like corporate, industrial, bulk and institutional markets. Next it is time to consider what sales marketing strategies are being used by the competition and how effective they are for them. Think about how to expand the current market of a product in order to make it more profitable. Consider joining forces by packing a product with another company’s product if they could complement each other and be an irresistible package to the consumer. For example, if a photographer wants to generate more business, a new sales marketing strategy might be to join forces with a florist where both benefit from making referrals to each other. A floral and photo package might be just the niche most couples are looking for in order to have the kind of wedding they want at a price they can afford. A look at the supply chain and a business’s position in relation to the overall market in order to assess where change is needed and for ideas on new sales marketing strategies. After looking at the factors that affect the sales marketing of a product, it is time to consider key factors for a new sales marketing strategy. Consider new promotional ideas for each product or service, think about if the price of the product or service should be made more competitive, maybe the service or delivery of a product needs to be addressed and unique new ways in which to build a loyal customer base.
|
|
|
10 |
|
|
|
Jose Vanegas |
|
Business/Sales |
|
2007-11-14 |
|
View Detail
|
|
|
|
|
|
Which is the Best Sales Software? The real question here is: Which is the best sales software for my company? Saying one Sales Software is the best is a lot like saying,“My kid is the cutest.” In most cases it’s primarily in the eye of the beholder, or in the case of software, the hands of the user. When you are searching for a Sales Software, look for one that offers the features and functions your business needs. Make a list of all the features and functions you want and need from the program, then review that list. Use a critical eye and cut it down to the 3-6 really important features you need. You can keep the other features on a list, but don’t make them the sticking point for your decision. Use that expanded list to see which programs may give you more bang for your buck. In the end, it’s about getting what you really need and what you will really use. My Sales Software is so easy This should be the mantra of all Sales Managers working with Sales Software. If the program you have is easy to use, your salespeople will actually use it. That means better information in the system, and thus better reporting and accountability. Sales Software that is easy to use also means it take less time for people to learn. This makes getting new salespeople up to speed that much easier. There are a lot of things that can make one program easier than another. Using Sales Software that looks like other programs you already use, for example Microsoft products, can go a long way to making users comfortable. Works well with others One thing that can be a great advantage when selecting a Sales Software, it to look for one that integrates with an existing program you are using. Not only does it give you the ability to leverage information in your existing software, but it also supports the issue above: it makes the program easier to use. For example: If you already use Outlook for your email and contacts, purchasing a Sales Software that integrates with it can offer a number of advantages. Allows you to utilize the information you already have in Outlook. Makes learning the program easier by utilizing Outlook functions. Increases user comfort with the new program because it looks familiar. Programs like Prophet Sales Software have a great advantage in this area, giving sales teams an easy way to track and share all their information through the familiar environment of Outlook. Finding that Sales Software There are so many issues to consider when looking for a new software program, it can be somewhat overwhelming. When looking for Sales Software, start by keeping the three issues above in mind. Integration with your existing software, like Outlook, can create a high level of comfort for your team and make training much easier. Easier is always better, so look for programs that are familiar, simple, and intuitive. Find the best Sales Software for your company. Identify the things you really need from a Sales Software program, and the real problems you need to solve, and find a program that solves them. In the end, the best Sales Software program is one that gets used. My Sales Software is so easy This should be the mantra of all Sales Managers working with Sales Software. If the program you have is easy to use, your salespeople will actually use it. That means better information in the system, and thus better reporting and accountability. Sales Software that is easy to use also means it take less time for people to learn. This makes getting new salespeople up to speed that much easier. There are a lot of things that can make one program easier than another. Using Sales Software that looks like other programs you already use, for example Microsoft products, can go a long way to making users comfortable. Works well with others One thing that can be a great advantage when selecting a Sales Software, it to look for one that integrates with an existing program you are using. Not only does it give you the ability to leverage information in your existing software, but it also supports the issue above: it makes the program easier to use. For example: If you already use Outlook for your email and contacts, purchasing a Sales Software that integrates with it can offer a number of advantages. Allows you to utilize the information you already have in Outlook. Makes learning the program easier by utilizing Outlook functions. Increases user comfort with the new program because it looks familiar. Programs like Prophet Sales Software have a great advantage in this area, giving sales teams an easy way to track and share all their information through the familiar environment of Outlook. Finding that Sales Software There are so many issues to consider when looking for a new software program, it can be somewhat overwhelming. When looking for Sales Software, start by keeping the three issues above in mind. Integration with your existing software, like Outlook, can create a high level of comfort for your team and make training much easier. Easier is always better, so look for programs that are familiar, simple, and intuitive. Find the best Sales Software for your company. Identify the things you really need from a Sales Software program, and the real problems you need to solve, and find a program that solves them. In the end, the best Sales Software program is one that gets used. About Avidian Technologies: Avidian Technologies is a software company specializing in creating software solutions for users of Outlook and Exchange. Prophet, developed by Avidian Technologies on the .NET platform, is the leading contact management and sales CRM software built in Outlook. The company is headquartered in Redmond, Washington. For more information, please visit http://www.avidian.com or call 1-800-860-5534.
|
|
|
11 |
|
|
|
Louise G |
|
Business/Business |
|
2007-12-08 |
|
View Detail
|
|
|
|
|
|
Recruiting for sales people or trying to find a sales job online can be a real trial and very time consuming and expensive, with thousands of sites to choose from where do you go? The majority of businesses regularly need to fill sales vacancies; in a global competitive market the need to hire the best sales people is increasingly critical to business success. In this first article in the series we take a look at the different options, the respective costs, the time to recruit and the probability of success. Direct hiring ' small and medium sized business managers and owners frequently take on the recruitment process in an attempt to minimise cost, however without human resource management expertise and qualifications, they are often at risk of failing to make impartial decisions and ultimately being in breach of the plethora of employment legislation. Effective evaluation of a sales person's competence and suitability to sell a specific product or service in a specific country and to fit the culture of the organisation is a complex process and one that line management all too often get wrong, unfortunately past performance is no guarantee of future success. Direct recruitment can still be successful provided a few basic steps are taken, make the process consistent by using a standardised set of questions at each interview. The questions should test the person's competence at each stage of the sales process, this is best achieved using situation based questioning and by making sure that the question is fully answered and the answer recorded for comparison against other candidates. The use of psychometric testing can add value and objectivity to the hiring process, as can tests for numeric and verbal reasoning, this decision is mission critical so why not minimise the risks. You have chosen to go down the direct hiring route, but in this highly competitive market finding applicants for sales positions is increasingly challenging. The number of unemployed people in many western markets is at an all time low and many successful sales people are enjoying high levels of success, how are you going to get you sales job noticed? The choices include placing an advert in the local paper, national paper, specialist publications, unfortunately the response rates can be depressingly low, producing few if any suitable applicants. Print media can be an expensive from of advertising and with such poor response can prove expensive and futile. Online recruitment has become increasingly popular; a quick search on Google for "sales jobsites" reveals over 5 million results worldwide, so where do you begin in the challenge to find an appropriate online source of sales candidates for your sales job? As with many things recommendation and referral are a good place to start, but this is not a trip to the cinema, do you know anyone else with experience of recruiting sales people online? whether or not you can get advice on which site or sites to use, there are some important tests that you need to carry out before choosing your online recruitment partners. You can be fooled by thinking biggest is best, in the UK the two largest jobsites, Total Jobs and Monster have less than 7% market share, are they going to attract the right selection of sales people to fill your sales job? I doubt it, in my next article I will explain the various means of assessing if a jobsite or website is likely to meet your specific needs. Copyright (c) 2007 Louise G
|
|
|
12 |
|
|
|
Gary Polson |
|
Business/Business |
|
2008-04-22 |
|
View Detail
|
|
|
|
|
|
As marketing executives focus efforts on the Web, mobile devices and other digital avenues to reach or expand their customer base, it’s easy to overlook one of the oldest forms of outreach to spur business growth – face-to-face sales. While face-to-face sales as part of the marketing mix has been successful for many businesses, the approach is often low on the list, relegated to the bottom of the page over concerns about budget and time. Who has the staff, training or resources to marshal an extensive sales effort across geographies to target customers in their offices or businesses? Where do you find the kind of people with the character and follow-through to represent your business and products well, who have the feel and knowledge to understand local customer needs? Truth is, most companies don’t have the internal capabilities to expand their sales force for targeted face-to-face campaigns – and they are frequently turning to partners who do for practical, top-line reasons. Direct sales taps the strength of an approach with historical roots, but also tracks the public’s growing weariness over disruptive impersonalized phone calls, overflowing mailboxes and unsolicited direct e-mail pitches. Do Not Call lists, competition for the most effective advertising space and the growth of Web-based marketing tools have shaped company needs for flexibility in approach. Mindful of the benefits of direct sales, and looking to expand the range of their marketing and business development teams to cultivate new customers, more Fortune 500 companies are unleashing hunters to better identify prospects and close deals through staff-outsourcing and door-to-door sales. Companies like AT&T, Verizon, Bell South, Quill, Centrica and others have incorporated the approach successfully in marketing their services and products to small businesses across the country. In addition to top-line growth, the companies are also experiencing bottom-line value by turning over management and administration of the sales effort, reducing their need to recruit and paying only for successful conversions. What’s driving all of this success? The answers are decidedly low-tech: well-trained, courteous salespeople; the ability to answer questions and customize solutions on the spot; and the personal touch. Not all face-to-face marketing companies are alike; and businesses interested in the face-to-face sales approach should weigh the variables carefully before proceeding. Here are some important things to consider: • Track record of success. Like any business partnership, work with organizations that don’t just share a vision for success, but deliver on it. Evaluate potential outsourced face-to-face sales firms on the strength of their clients, industry knowledge and relationships, past results and their tenure in the marketplace. • Strength of their sales teams. Pick firms whose business success lies in their ability to hire and manage the most talented full-time, professional sales people, as well as those firms that know how to motivate and inspire their sales teams. • Training and partnership models. Outsourced face-to-face sales partnerships should be just that: partnerships. Look for companies whose compensation is tied with their ability to deliver results. Importantly, the partnering firm should be able to readily translate and deliver training to its sales teams, and help ensure that the culture of the hiring company is presented well in all cases. • Reach. Speed to market is critical for most companies. Face-to-face sales organizations that have local market understanding, national reach and wide experience in myriad industries tend to be better partners because of their ability to incorporate best practices and limit the need for multiple outsourced relationships. • Integrity and Trust. Partnering firms will be your company’s representatives in the marketplace. Pick firms committed to helping your company build a strong and profitable customer relationship while maintaining the highest standards of professionalism to preserve trust, loyalty and integrity of your brand. As emerging technologies and today’s economic downturn challenge businesses to develop creative marketing approaches, outsourced face-to-face sales as part of the marketing mix can be a sound way forward. Happy hunting. Editor’s Note: Gary Polson is CEO of California-based Cydcor, Inc., the largest face to face customer acquisition company in North America.
|
|
|
13 |
|
|
|
Rod Low |
|
Business/Small Business |
|
2007-07-11 |
|
View Detail
|
|
|
|
|
|
Let's address the most damaging myths associated with sales and how you can overcome them. Before long, you'll actually have fun whenever you engage in selling activities. Myth #1: Only Someone Who Talks a Good Game Can Sell In reality, fast talkers don't really do very well in the world of sales. They have a bad reputation because their prospects can sense the pressure, the insincerity and the lack of concern and compassion. A good listener will outsell a fast talker any day of the week. When you don't listen, you don't learn about the individuals, the companies and their priorities. You won't be able to address their needs, hence your chances of making the sale are greatly diminished. Myth #2: Sales Is a Numbers Game Actually, sales is a numbers game--the harder you work, the more money you make! Lots of sales managers are obsessed with numbers: how many cold calls on the phone, how many in person, how many appointments, how many sales. I've even seen tons of forms that salespeople have to fill out and hand in at the end of the day. That's how the sales manager monitors the salespeople. Does this sound like elementary school homework or what? Sales work is about people, not numbers. It's a lot more like brain surgery than bingo. It's about research, information and relationships. No, sales is not a numbers game. Myth #3: To Succeed in Sales, You Must Have Thick Skin Yes, we all have to (graciously) call on internal reservoirs of strength to deal with inevitable setbacks. But that's not the same thing as developing an outer persona that is offensively aggressive. In the name of thick skin, a lot of salespeople have adopted a persona that is, in a word, insufferable. Their attitude seems to be, "I succeed, you fail, see you around!" Professional sales result in win-win situations. If you want to learn some Power Principles of Maximizing Your Business Success for FREE, subscribe to my FREE Newsletter by visiting http://www.ministryofbiz.com/eproducts.html
|
|
|
14 |
|
|
|
Rick Kapsin |
|
Business/Business |
|
2008-05-04 |
|
View Detail
|
|
|
|
|
|
Passport To Wealth business opportunity has become even more lucrative with the addition of a new service called The Passport Sales Center. Personal sales assistants will now call, follow up and close sales for members. Passport To Wealth has announced the addition of a popular new sales resource called The Passport Sales Center. The PSC is a prospect sorting, calling and closing service that is fast becoming one of the most valued and effective of it’s kind on the Internet. Its purpose is to minimize the work done by Passport To Wealth members and increase their sales. The Passport Sales Center service is purely optional for Passport To Wealth members. But, according to Mentors 4u team. a top mentoring team in Passport To Wealth, those who opt for it are likely to see a great increase in their success rate. Although Passport To Wealth has been extremely successful without the service, and many members have already achieved spectacular results, some business opportunity seekers "simply like to speak with someone before they join a business." Veterans of the home business scene may not mind speaking with prospects, but many new business owners feel differently about that. So, the PSC program will be extremely beneficial for people just starting out their home business career. With the Mentors4u team we can also help you close those deal if you are uncomfortable speaking with people. Here’s the way the PSC program works: After first paying for the service, the Passport To Wealth member will prepare their PSC "infrastructure," which includes choosing a lead capture page website, as well as selecting who they want to be their personal sales assistant (PSA). One very interesting aspect of the PSA selection is that it can be a group of PSAs, or a specific PSA. There are a number of very talented and experienced people to choose from - giving a true meaning to the word "personal." One can even choose to be their own PSA, which could be an option the more experience members choose. The next step is to advertise the lead capture page. There is a complete section of the PSC members area dedicated to effective marketing techniques, giving each member an "additional training website to go along with the training tools provided to members of our Passport To Wealth Team. When a visitor arrives at the PSC website, they will find one of the "most thorough, detailed, and professional presentations of the Passport To Wealth business." If the visitor would like to speak with someone about the opportunity, they will fill out a short form requesting a call back. Then the PSA will call the prospect, answer their questions, talk to them about Passport To Wealth and, hopefully, make a sale for the member. You can check the system out at: http://www.passport2success4u.com For more information on Passport To Wealth contact Rick Kapsin personally @ 661-202-5990PST. I will be happy to speak with you
|
|
|
15 |
|
|
|
Fleming Parker |
|
Business/outsourcing |
|
2008-03-12 |
|
View Detail
|
|
|
|
|
|
Small to medium companies that want to increase sales or profits and find it is possible to outsource sales should - do it! At this point most business owners and executives either become overwhelmed with doubt or fear. Here's what we hear: "We can't give up control of sales, that's too risky." Or "Our products can't be sold by anyone but us, they are too complicated for anyone else to understand." Many small companies outsource accounting and legal work, but still find using contracted sales professionals universally out of the question. Unfortunately, most small to medium sized companies are good at one thing: making a particular product or providing a particular service - not selling. Hence, many companies find themselves dissatisfied with the salespeople they hire. They tend to hire people who have experience with a product or market and figure they can teach them how to sell. This, rarely works, and the company ends up with a product expert who just is not selling. A lose-lose situation is born. There are many industries that have a preponderance of willing and able partners that are looking for new and innovative (read profitable) products to sell. The vast majority of these re-sellers operate on a regional basis, other work on a national or even international level. There are even companies that will set up and manage the entire process for you, and some will even manage your marketing activities as well. So what makes this approach so good? Here are seven reasons: * Pay for performance. Contracted re-sellers do not get paid unless they sell something. They will either receive a commission on the goods sold, or be sold the goods at a discount which they in turn mark up and sell for a profit. This lowers your risk of having to pay salary and benefits and can also allow you to put more feet on the street faster because you're not handcuffed by these costs. * They already know how to sell. Professional sales organizations, whether they are called reps, agents, distributors, wholesalers, partners - whatever - have one thing in common, if they don't sell they don't get paid. This pretty much ensures that resellers who've been in business for any length of time already knows how to sell. * Specialization. Re-sellers tend to pick a niche and specialize in particular industries and markets. So they spend their days in this environment and know what needs to be known from a business and technical standpoint. Therefore, if you pick the right ones they surely can handle your "complex" product. * Instant credibility. An established re-seller has been calling on companies in their market or territory for years and has long standing relationships in place. These relationships allow them to call their contacts within a target company and easily get some time to present a new product or service that they are now handling. This is, obviously, a lot more effective that having an inside salesperson from the your company cold calling on the same target companies. These existing relationships, therefore lead to increasing a product's speed to market. * Other lines bring leads. Almost all re-sellers have other products to sell. In selling these other products they will uncover opportunities for selling yours. * They will tell it like it is. They need you to be doing the right thing because they need to make money, not secure their job. Therefore, you will get candid and timely feedback from the field, allowing you to serve you customers better. Often, feedback received from a rep and one territory can be used to improve relationships and increase sales in all territories. * An enhanced sales function. This approach can replace or enhance your current sales function. In some cases it is appropriate to disband an existing direct sales force and commit fully to an indirect or outsourced sales strategy. In this instance you would have a sales manager working directly for you or hire a sales management agency to recruit and manage your indirect sales force. In other instances a company may choose to retain all or part of its direct sales force to certain markets, or manage certain accounts, and outsource other pieces. Despite the many virtues of outsourcing there are some caveats. First, you've got to pick the right ones. Independent re-sellers need to be selling products and services that line up with your offerings. They also need to be selling to the right customers, and the right players within those companies. (Example: You don't want a re-seller that makes its living calling on purchasing agents if engineers or CFOs are responsible for making the ultimate buying decision for your offering.) Taking the time to find the right reps is more productive and cost efficient than taking the first that express an interest. You don't want to spend the recruiting and training resources twice if you don't have to. Secondly, treat them well and they sell. Simply put, re-sellers follow the money. If your commission rates are on the low end of industry average, you give no added incentive for meeting quota, or you just make doing business difficult, an average agent will spend his time selling other products. If your commission rates are good, you offer attractive incentives and you make their lives easy, you'll have agents that turn over every stone in effort to sell your products. Three other major factors in using an independent sales force are: Support, support, and support. A good rep will know a lot about your product, they will also make sure they know what they don't know. When faced with a question from a customer for which they don't know the answer, a good sales agent will say, "I don't know, but will have you the answer tomorrow." It is your job to make sure that you provide them with assistance in finding such answers in a timely fashion. You should also make it a practice to share these questions and answers with the entire sales channel, because questions usually arise in multiple places. Lastly, outsourcing sales is a commitment. You need to realize that it is going to take some time to establish the sales channel. Usually the same year to eighteen months it takes to get a direct sales person up to speed. With this approach, however, you can have twenty to forty individuals up and selling for you, rather than a handful. Also, with regard to commitment, you cannot vacillate between direct and indirect selling. If the independent channel feels you will be selling direct again soon, they will slow their efforts to a crawl. Plus, word travels fast, if you went from indirect selling, back to direct, agents will be hesitant to engage you if you decide to go back to the indirect approach. Outsourcing, or indirect selling has been going on for ages. As companies become more conscious of their bottom lines and to sticking to their core competencies we are seeing a renewed vigor in this approach. If you're a small or medium sized company that is looking to grow sales and you're in one of the many industries that lends itself to outsourcing the sales function, it is surely worth investigate. Gaetan Giannini is a partner in Giannini O'Connor LLC, a full-service marketing/PR firm whose goal is to increase clients' sales through imagination. Contact him at\n gaetan@goimagine.biz This email address is being protected from spam bots, you need Javascript enabled to view it GAETAN GIANNINI Gaetan Giannini serves as a board member on the Small Business Council of the Lehigh Valley Chamber of Commerce and the Business Advisory Committee at Ben Franklin Technology Partners. He was named among the “Top 20 Under 40” by the Eastern Pennsylvania Business Journal. He has taught at East Stroudsburg University and given marketing seminars for the Pocono Mountains Chamber of Commerce, the Manufacturer’s Association of Berks County, and the Greater Lehigh Valley Chamber of Commerce. He is the occasional host of “Pocono Perspectives,” a business talk show produced by the Pocono Mountains Chamber of Commerce, East Stroudsburg University and Blue Ridge Cable. Giannini holds an undergraduate degree in Mechanical Engineering Technology from Temple University and an MBA from Seton Hall University. His experience spans from sales engineering to director of sales to vice president of marketing for a variety of domestic and international industrial companies. He is a partner at Giannini O’Connor LLC, a full- service sales and marketing firm in Allentown, Pennsylvania.
|
|
|
16 |
|
|
|
Ted Wegener |
|
Finance/Real Estate |
|
2007-08-02 |
|
View Detail
|
|
|
|
|
|
Sun City Appraiser-serving western Riverside County/a> "> Sales Concessions and Appraisers Ted Wegener Accurate Appraisal Why aren’t appraisers making them? Of course some appraisers are making them, but the majority are not. How do I know? Read on. First of all, are sales concessions becoming prevalent in this market? There is little doubt that they are. I recently spoke to a broker and his assistant who do a large number of Broker Price Opinions on REO properties. They told me that the MAJORITY of sales in the Inland Empire are now including some seller concessions that are mostly not reported in the Multiple Listing Service. I have verified this in my own appraisals and talking with some other competent appraisers. Where sales concessions exist they are generally ranging from 2.5-5%,although sometimes much more. So are appraisers making adjustments? Recently, I advised an appraiser friend of mine with 30 years experience of the need to start calling on sales and investigating unreported concessions. He didn’t believe me and called the review department of a very large lender and asked them about sales concessions. Their response according to him : “I was told concession adjustments were not that common at all in the majority of there appraisals and they reveiw dozens appraisals of everyday.” A local forensic review appraiser informed me of the following: “90% of the reports from other appraisers that come across my desk for review these days STILL do not include negative adjustments for concessions; they’re ignored either as a result of incompetence or because accurate reporting hurts the value and jeopardizes the “deal”.” My same appraiser friend responded with the following when I criticized his practice of not calling on concessions: “If the MLS is not required to report concessions and 90% of the appraisers do not make adjustments for concessions, then I guess I'll just have to take my chances because I couldn't possibly call on every comparable sale with the volume of appraisals I do per month! It's just a risk I'll have to take. Llike I said before, there are many appraisers committing far more blatent violations who are much more worthy of going after!” This is something that all end users of appraisal reports that want accurate market values should be aware of. How can appraisal reports be accurate when appraisers are too busy or too incompetent to investigate the impact of sellers concessions, and review departments let them get away with it? Ted Wegener is a Licensed Real Estate Apppraiser, both in California and Oregon. He sold real estate for 5 years in the San Gabriel Valley. More information can be found at Sun City Appraiser-serving western Riverside County/a>
|
|
|
17 |
|
|
|
Cheri Alguire |
|
Finance/Real Estate |
|
2007-10-10 |
|
View Detail
|
|
|
|
|
|
A lot of times we forget about all of the different sales niches that are right under our fingertips. We get bogged down by the market slowing down and we think that our methods of sales to new prospective clients isn't working. Get yourself out of this cycle by opening your eyes to all of the possibilities that are available to you and are right in front of you. Past clients: How well have your relationships been maintained with past clients? Do you even remember the names of clients from 1 year ago? How about from 5 years ago? It is a necessity to maintain good relationships with past clients because you never know when they are going to give you a referral or even move homes and use you again. Make sure that you stay a consistent part of their lives with various forms of contact: Birthday cards, Home anniversary cards, eNewsletters, etc. Do whatever it takes to make yourself a household names in houses that are 'yours.' Business Networks: It never seems like we have the time to wake up extra early and go to those networking meetings, or take out time for lunch for a business luncheon. You honestly never know when you're going to get a new lead, and business networks are some of the few places that you will most likely get a new lead every time you visit. Why prevent yourself from getting sales when they are right there? Meet people, meet leads, get referrals and give referrals. Business networks are always thriving forms of connectivity. Open houses: Today, open houses aren't just in person. That's why you have to put extra effort into staying in contact with prospective clients that see your open houses in person and on line. Didn't know you could have open houses online? You can create a video walk through of homes for sale and place it easily online. This makes it easier for you and for buyers to see what they want over and over again. However, that means that you have to make extra special effort to contact them via email and cards, and make sure that your follow-up system is seamless. For Sale By Owners: We've heard of them, we've read about them, but now they're more prevalent and necessary than ever. Are you doing everything you can to contact FSBO's in your area? There are quick and easy ways to find FSBO's and get them before everyone else jumps on the leads. At FSBORealEstateLeads.com you can find out how to get a hold of this "insider" information. Not only finding them early, but constantly contacting them without being overbearing is key. This means knowing their home more than they do, knowing facts, values, and when you're going to sell it for them. Nail down the details before anyone else has gotten a chance to. Rolodex: Ok, we don't have rolodexes anymore. I've come to terms with that and I'm sure you have as well! Whatever contact management system you use, are you staying in contact with your contacts? This includes former acquaintances, social contacts, and many more leads that are sitting in your phone, on your computer, in Top Producer, etc. Get a hole of them and make sure you are "managing" your contacts continuously. Look to these niches if you're searching for creative lead generation methods. I'm sure you'll find a couple of sales waiting to happen! Real Estate, Business and Life Coach Cheri Alguire has partnered with hundreds of Real Estate Professionals and Small Business Owners to help them become more successful in business and in life. Coach Cheri specializes in Group Coaching for Small Business Owners, Working Mothers, Real Estate Agents and Managers. Learn more at http://www.prorealestatecoach.com/ and http://www.realestatebusinessresources.com/
|
|
|
18 |
|
|
|
Kimberly Reynolds |
|
Business/Business |
|
2008-05-05 |
|
View Detail
|
|
|
|
|
|
Incentives are meant to drive additional participation in your school fundraiser and generate more sales. The best incentives are those that have value in the eyes of the participants and will motivate them to give their best effort. Therefore, your reward program should offer quality items within a fairly structured setup that doesnâ€TMt cause unwanted behaviors such as excessive or unsafe competition. Whoâ€TMs paying? An important consideration is who ultimately pays for the rewards program. If you think about it, all rewards will come out of your net profit one way or another. Doesnâ€TMt it make sense to get the most for your money while at the same time offering the best overall incentives? Look for ways to save Ask your supplier how their reward program works and whether there are any discounts for not utilizing their prize package. You might be able to not only save money, but also construct a better incentive program through local merchants. Consider putting together a selection of gift certificates for top sellers that are donated or bought at a discount from businesses that want to participate. Go local Offer locally generated prizes such as lessons, gift certificates, baked goods, and other items. Discount coupons can also be easily printed and supplied as a participation reward for everyone. Local merchants like toy stores, fast food restaurants, family entertainment businesses, sporting goods stores, etc. are examples of coupon sources or potential prize suppliers. Think it through Brainstorm with your team on how to create the best possible set of rewards at the lowest cost to your organization. Try to structure your incentive program to reward everyone - merchants, buyers, volunteers, sellers, parents, each sub-group of participants, etc. Weigh competing factors Consider the long-term impact of an improved prize program based on local offerings versus the alternatives. Donâ€TMt default to low-end prize packages unless you have to. Consider whatâ€TMs important An incentive program should pay attention to whatâ€TMs important to the grass roots level of the organization. Look at ideas for incenting higher participation in a school fundraiser and pick ones that will have a greater impact than simply using token giveaways. Classroom incentives In school fundraisers, try to include something that directly benefits each classroom by providing supplies, special classroom privileges, or extra playground time. Example elementary school incentives: -Giving a portion of funds raised by them directly to that class -Offer the teacher an incentive for hitting their classroom goal -Allow a class to keep a portion of funds raised above their goal -Give a class bonus funds for hitting 100% participation goal -Reward the top five classes with a teacher prize package -Provide premium rewards via a points qualifying system Summary The right sales incentive program will definitely boost your fundraising results. It's easy to design one that makes sense for your particular situation. Sure it takes a little extra effort, but the results are well worth it in extra sales.
|
|
|
19 |
|
|
|
Jazzy |
|
Business/Ethics |
|
2007-04-15 |
|
View Detail
|
|
|
|
|
|
He was brilliant. Polished. An asset for the company he represented. In less than an hour, he worked up the crowd to fever pitch. Hundreds of people lined up to sign up for the next step—which involved a no-cost, eight-hour financial investment training day. He was also an author. He told his story of how he met a man who invited him to several investment meetings. And those meetings changed his life forever. He became wealthy from practicing those investment strategies. He turned from amateur to pro. He had finally arrived. And now he wanted to teach those same strategies to investors. He made the audience laugh, repeat "yes" for the umpteenth time, and put everyone at ease with his low-pressure persuasion techniques. He was even crawling on the floor to illustrate a point. There's no doubt he graduated Sales Mastery with honors. But the crowning moment was when he invited four investment newbies to take the stage. He showed them how easy it was to make money whether the market was going up or down. He had them bobbing their heads the entire time. This provided the social proof people needed to participate in the next step. But many knew better... I spoke with Ashley, a graphic designer who signed up because Carmen, her realtor mom, wanted to check out the training. Ashley was suspicious of the sales pitch and she wanted to protect her mom from these cleverly disguised sales wolves. I hope Ashley doesn't lower her guard either. Because once they get you into their training room, they will hit you with a variety of persuasion techniques to scramble your radar. They will make you feel like you have an IQ of a slug for not investing in their program. Don't forget to take prescription strength "stubborn" pills with you on that day. And my colleague, Dana, didn't approve of the fact that she was being sold. She was skeptical from the start of the presentation. She never cracked a smile during the entire talk. She may have been half-fuming. (Or half-envious.) But let's be real... Salespeople have to make a living. Selling is their job. The economy becomes stagnant when nothing gets sold. I hope you agree that selling is a good thing. Yet people don't like to be sold. They like to buy, but not be sold. Buying puts us in control. We own that power. We lose that power position when we're being sold. So the speaker did a great job. He racked up hundreds of people into the next phase. He'll receive a nice bonus for his persuasive presentation. Yet the question remains: If you could—should you? If you could bottle fountain water to sell to unsuspecting supermarkets: should you? If you could pay off the FDA to market your medicine: should you? If you could pressure people with their last dollar to invest into your program: should you? If you could sell company secrets to competitors: should you? If your boss commanded you to lie to consumers: should you? If you answered "yes" and can sleep well at night, then you are lower than the slime on the bottom of my shoe. You may dress in business attire on the outside, but the inner person is polluted with soot. Despite the media coverage that white collar criminals get incarcerated to Club Fed: You should hold yourself to a higher standard. Besides it's hard to become stealth with unethical conduct. Your inner circle of friends and closest allies notice what you do. Especially in a hi-tech society where everything is traceable. But if you decide to burn people anyway—the Universe always has a way of settling these accounts. Eastern philosophers call it karma. Western ministers label it "reaping what you sow." And enlightened people name it the Law of Cause and Effect. So why would anyone corrupt themselves for a buck? Avoid the scandals, fines and embarrassment. Do the right thing always. And leave a legacy of integrity, accountability and upstanding character for generations to admire and model. Tommy Yan helps business owners and entrepreneurs make more money through direct response marketing. He publishes Tommy's Tease weekly e-zine to inspire people to succeed in business and personal growth. Get your free subscription today at www.TommyYan.com.
|
|
|
20 |
|
|
|
louis jordan |
|
Business/Business |
|
2008-03-11 |
|
View Detail
|
|
|
|
|
|
To overcome sales objections we must first understand who creates the objections, and why. Only then can we develop appropriate sales rebuttals. Most sales people find that many of their potential customers tend to give the same or very similar, sales objections. There are several reasons for this, but the one I want you to really work on is this: As a sales person you have developed skills and tendencies over the years that, now, come naturally to you. What you may not realize is you have also developed a sub-conscious method of moving the customer into the same sales objection. Usually, this happens with sales people who have a history of being very successful at closing sales with a certain method. For example, lowering the price at the end of the cycle, or giving credits to get the final approval can often be the main culprits. Believe it, or not, just like the muscle-memory golfers try to gain in order to perfect their swing, repeated sales with this, or any method, develop a muscle-memory of their own That memory results in you sub-consciously moving the customer towards the type of "close" that has been most successful for you. Unfortunately, this frequently means that the real sales objection remains hidden until it is too late, and at that point no sales rebuttal will help. If you can bear one last golf analogy, I will explain a simple method of tracking and correcting this issue. Golfers who wish to improve their handicap mark their scorecards with a simple "L" or "R" while walking off of the green. What they are doing is keeping a record of whether their putts missed the hole on either the Left or Right. After doing that for a number of rounds they are able to see patterns in their misses. This information allows them to correct the problem on the practice greens so their performance on the golf course can improve. In the same fashion, I want you to spend a month keeping track of the specific sales objections you hear from potential customers. Break the data down in the following way: 1. the objections you receive while telemarketing and cold calling 2 the objections you received during first appointments 2. The objections you receive after deliverin |